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Freelance Brand Designer

Lewis Elliot

Castle
Beard

Castle Beard provides a comprehensive range of men's grooming products tailored to diverse lifestyles. For a deeper understanding of their offerings, you can visit their website.

The aim was to craft a minimalist, distinctive, and timeless logo mark that could be utilized independently or alongside text, fostering easy recognition and memorability among customers. The logo encompasses a timeless, unique abstract castle fused with a knight character, evoking notions of bravery and boldness. This design strategy is particularly tailored to resonate with men and individuals who cherish their beards.

Logo design

Design guide

Visual Brand Identity

Social Media

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