Perli

Perli is a modern oral-care brand built to challenge the conventions of traditional dental products. Designed around a distinctive custom wordmark, the identity focuses on bold simplicity, playful colour, and strong visual recognition.

The branding system combines confident typography with a vibrant colour palette to create a brand that feels fresh, approachable, and instantly recognisable. The visual language balances bold graphic shapes with product-led storytelling, allowing the identity to translate seamlessly across packaging, campaigns, and digital platforms.

Logo design

Design guide

Visual Brand Identity

Social Media